← The Blue Phone
We came together in the late Spring of 2025 to build the AI assistant that’s been promised for decades. We pitched our vision to YCombinator and graduated in the Summer, 2025 batch. After first shipping a USB dongle that plugs into an iPhone, we realized that the only way to fulfill the original vision was to build a completely new OS, unchained by the bloated, legacy incumbents. The Blue Phone is our first, definitive statement of how we think AI will help you.
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Blue is Omar's brainchild. At Google, he drove the implementation of the first LLM to serve active content on the Google Assistant, long before the launch of Gemini. Since that watershed moment, his goal has been to build the AI assistant of the future. The Blue Phone is the result of this singular pursuit.
Farhan powers the hardware engine behind Blue. A veteran in program management and product development with a prolific patent portfolio, he famously designed, sourced, and delivered the 'Blue Bud' hardware module in just 55 days for the YCombinator S25 Demo Day. He now leads Blue's hardware program, driving the design and manufacturing of the Blue Phone.
Peter brings over 25 years of conversation design and speech expertise to Blue. At Google, he spent years shaping actions for Google Assistant and Gemini Live, after previously architecting dialog and character systems for the Jibo social robot. At Blue, he leads model quality, prompt engineering, and UX strategy, ensuring the AI experience feels seamless and intuitive.